Seoul, South Korea – April 3, 2025 – BYD, the Chinese electric vehicle (EV) giant, made a significant splash at the 2025 Seoul Motor Show by unveiling eight of its latest models, including the highly anticipated Seal EV. The event marked a pivotal moment for BYD as it continues to expand its global footprint and solidify its presence in the South Korean market.
The Seoul Motor Show, South Korea’s largest automotive exhibition, served as an ideal platform for BYD to showcase its cutting – edge technology and diverse product lineup. The company’s participation underscores its commitment to delivering innovative and sustainable mobility solutions to Korean consumers.
The star of BYD’s showcase was the Seal EV, a sleek and efficient compact electric sedan designed to cater to the growing demand for eco – friendly vehicles. The Seal EV combines BYD’s signature Blade Battery technology with a modern, aerodynamic design, offering a perfect blend of performance, safety, and style. With a range of up to 500 kilometers on a single charge, the Seal EV is poised to become a strong competitor in the compact EV segment.
During the event, BYD announced that the Seal EV is now available for pre – sale in South Korea, marking another milestone in the company’s local market strategy. The Seal EV’s introduction follows the successful launch of the ATTO 3, BYD’s first electric SUV in the country, earlier this year.
BYD officially entered the South Korean passenger vehicle market on January 16, 2025, with the debut of the ATTO 3, a compact electric SUV. Priced at 31 million Korean won (approximately $15,500 USD), the ATTO 3 quickly gained attention for its affordability, advanced features, and impressive range. The vehicle’s success has laid a strong foundation for BYD’s subsequent product launches in the region.
At the time of the ATTO 3’s launch, BYD Korea hinted at its plans to introduce additional models, including the Seal EV and the SEALION 7, an electric SUV. The SEALION 7 is expected to further diversify BYD’s offerings in South Korea, catering to different consumer preferences and needs.
BYD’s participation in the 2025 Seoul Motor Show is part of a broader strategy to deepen its roots in the South Korean market. The company’s commitment to innovation and sustainability aligns with the growing global shift toward electric mobility. By leveraging its advanced battery technology and expanding its product portfolio, BYD aims to establish itself as a key player in South Korea’s EV industry.
In March 2025, BYD took another significant step by becoming an official member of the Korea Automobile Importers and Distributors Association (KAIDA). This membership not only enhances BYD’s credibility but also provides the company with valuable insights and resources to navigate the local market more effectively.
BYD’s presence at the Seoul Motor Show reflects its broader vision of creating a greener future through sustainable transportation solutions. The company’s diverse lineup, which includes sedans, SUVs, and other vehicle types, demonstrates its ability to cater to a wide range of consumer needs while prioritizing environmental responsibility.
As the global demand for EVs continues to rise, BYD is well – positioned to lead the charge with its innovative technologies and customer – centric approach. The company’s focus on the South Korean market is a testament to its commitment to delivering high – quality, eco – friendly vehicles to consumers worldwide.
With the successful launch of the ATTO 3 and the introduction of the Seal EV, BYD is making significant strides in South Korea. The company’s participation in the 2025 Seoul Motor Show not only highlights its technological prowess but also reinforces its dedication to shaping the future of mobility.
As BYD continues to expand its presence in South Korea and beyond, consumers can expect more exciting developments from the brand. From cutting – edge EVs to sustainable transportation solutions, BYD is driving the change toward a cleaner, greener future.
In conclusion, BYD’s showcase at the 2025 Seoul Motor Show marks a new chapter in the company’s journey toward global leadership in the EV industry. With its innovative products and strategic initiatives, BYD is set to make a lasting impact on the South Korean market and beyond.
